Tracking Your Online Advertising

Is Your Advertising Working?

How can you tell if your online advertising is working? Use tracking URLs!

When you place an ad in an ezine, or place a link on a non-competing site, instead of using your standard link (http://www.yorusite.com) use a tracking url like this:

http://yoursite.com/index.html?ad1

Just specify a code after the "?" that you will recognize when you view your stats.

To see the results of your new tracking urls:

Login to your control panel
Click Site Statistics
Click Referrers
Click on your domain name url
Look for source= xxxx (in our example you'd look for references to
www.yoursite.com/index.html source=ad1



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