Categories: Email Marketing
6 Easy Steps for Creating Pro Quality Facebook and Instagram Ads
  • Does the thought of running Facebook and Instagram ads intimidate you?
  • Does the process seem way too complicated?
  • Are you unsure of how to start?

People use a variety of platforms to prepare, create and publish their Facebook and Instagram ads - some offer ease-of-use, while others make the process cumbersome and time consuming.

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Categories: Email Marketing
How Email Marketing Automation Helps Your Business

Would you like to drive sales and/or donations automatically?

You can!

Small businesses and non-profits are driving results in less time with easy-to-use tools.

You can too!

What is Automated Email Marketing?

Email marketing automation allows you to automatically generate more leads, increase revenue, and retain customers without manually managing your email marketing program. Automated email marketing can maximize ecommerce sales, and send personalized emails to every customer.

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Categories: Email Marketing,Marketing,Social Media
Ways to Rev Up Your Holiday Marketing Strategy

People start shopping in October for the holidays.

Worried how your sales will go this holiday season?
More people than ever will be making their gifting purchases online, and that includes products, services and gift cards.

Now’s the time to start planning your email and social media marketing for the upcoming online shopping season. Take a look at our suggestions below, and see how you can expand your marketing strategy to bring in more sales.

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Categories: Email Marketing
How Brands are Using Emojis in Email Marketing

Have you been wondering what those tiny images are in the subject line of email you receive?

Each one of those tiny images is called an Emoji, and they’re being used more and more to attract the eye of the reader, create urgency and trigger emotions.

  • Emojis are not 100% utilized in the business world but they’re catching on.
  • People are scanning and sifting through countless emails every day on multiple platforms.
  • Emojis have come to help readers prioritize email and sort through what’s important and what’s not.
  • Marketing email has seen a spike in open rates that include an Emoji.
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Categories: Email Marketing
Event Marketing – Making it Easy

Now is the time for small businesses to start thinking about event marketing.

Hosting an Event is an effective marketing tool to promote your business, while strengthening connections to your local community, and those looking for your products and services.

People are ready to hear and learn about your business and what you can do for them. They’re eager to know more about your products and how to use them. They want to know what services you offer, and how those services will make their lives easier.

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Categories: Email Marketing
7 Top Tips to Get Your Email Lists Popping

Do you want to?

  • Make more sales.
  • Boost traffic.
  • Grow your social media following. 

You have goals for your Email marketing, and chances are you're constantly striving for better results.

Here are a few Email marketing tips you can do right now to improve the performance of your campaigns.

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Categories: Email Marketing
3 Small Business Lessons

Many small businesses experience changes beyond their control that affect day-to-day operations. 

Optimistic business owners view change as an opportunity to realign their way of doing business.

Pessimistic business owners feel the challenge is too great, and don’t want to make the effort. 

Which Type of Business Owner Are You?

The trend for many businesses has been to transform their online marketing strategies and make smart use of digital marketing tools that allow them to meet the needs of  the current marketplace.

A few small marketing changes can enable businesses to transition from no customers - to flourishing sales.

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Categories: Email Marketing
5 Ways Small Business Owners Benefit from Email Marketing

As a business owner your weekly goal is to:

  • Reach new audiences.
  • Attract new customers.
  • Retain existing customers.
  • And everything in-between.

You can’t afford to spend marketing money each month if you aren’t getting a decent return on that investment.

That’s where automated email marketing levels the playing field – email marketing has proven itself with the highest ROI (return on investment) when compared to all other forms of marketing, and averages about $42 in return for each $1 you spend. Not too shabby.

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Categories: Email Marketing
5 Email Marketing Mistakes You Might be Making

Email marketing campaigns are important.

Mistakes can make or break goals you’ve spent months working toward.

You might not even be aware you’re making some of the top email marketing mistakes.

Throughout 2020, B2C email (business to consumer) continued as a primary marketing channel. With more Brands increasing their focus on email as their primary method of keeping in touch with their customers and audience – smart businesses will continue to develop and invest in their email marketing during 2021.

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