Testimonial Plugins simplify the process for adding customer feedback to your WordPress website.
Reviews from people who have first hand experience with your business go a long way in building trust and credibility to future customers/clients.
If you configure a Testimonial plugin so site visitors can enter reviews first-hand, be sure to monitor and respond. Promptly responding to reviews creates dialog with your current customers/clients, and increases the odds of a prospective customer to make a purchase.
Show off your client comments and positive feedback about your services / products on all of your website pages, don’t hide them away on one isolated page. If a site visitor is viewing a product/service page, and is not sure whether to buy from you or not – if they see several Testimonials/Reviews by verified purchasers – they’ll feel more secure in placing an order.
Here are a few Testimonial plugin options to experiment with.