Categories: Design,Digital Marketing
How Online Feedback Powers Success in Small Businesses

In the era of advanced technology, online reviews have emerged as an important aspect of consumer decision-making. Regardless of the services that one is seeking, people heavily rely on online reviews to make their decisions of what companies to support. Although often overlooked, these reviews can be extremely helpful in gaining new customers and business. In this blog, we will explore the importance of online reviews and how they can hinder or propel an up and coming business.

 

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Categories: Social Media
4 Social Media Strategies to Take Your Non-Profit to the Next Level

In today's digital world, social media is an invaluable tool for non-profits to raise awareness and gain support for their mission. With a strategic approach, your organization can leverage these platforms to drive real impact. Read on for 4 simple yet powerful tips to take your non-profit's social media presence to the next level.

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Categories: Social Media
Instagram SEO: Unlocking the Secrets to Skyrocket Your Instagram Reach

In the world of social media marketing, Instagram has established itself as a powerhouse platform for businesses and individuals to showcase their content, products, and services to a massive global audience. With over a billion monthly active users, it's no surprise that optimizing your Instagram presence for search engines can significantly impact your reach and engagement. This article will delve into the world of Instagram SEO and provide you with the essential secrets to catapult your Instagram reach to new heights.

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Categories: Email Marketing
How to Leverage the Power of Email Marketing for Local Business

In the digital age, when marketing strategies are constantly evolving, email marketing remains a steadfast tool that local businesses can use to drive growth, engagement, and customer retention.

This cost-effective and versatile approach enables businesses to connect with their target audience on a personal level, fostering a sense of loyalty and community.

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Categories: Email Marketing,Digital Marketing
How to Unlock the Power of Local Citations: FAQs for Small Businesses

Welcome to the final installment in our three-part series on local citations. In this article, you can review the top Frequently Asked Questions about local citations. Our local citation FAQ is designed to help small business owners like you understand local citations and turn them into real business value fast.

“What are local citations?”

Local citations are online references to your company’s name, address, and phone number on other websites, especially websites that are regularly used and trusted by people in your community. You might see this info referred to as “(NAP)” (Name, Address, Phone) for short.

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Categories: Design
How to Make Your Website Accessible: A Guide to ADA Compliance

The Americans with Disabilities Act (ADA) requires businesses and organizations to provide equal access for individuals with disabilities. This includes making your website accessible. An accessible website allows people with disabilities like blindness, low vision, deafness, and limited mobility to access and use your site.

Making your site ADA compliant is not just the law, it's also good business. Accessible sites improve the overall user experience and help you reach a wider audience. Follow this guide to make your website accessible and avoid legal troubles down the road.

If you’re short on time, skip to the good part!

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Categories: Design
From Accessibility to Authority: How Web Access Enhances SEO and Traffic

In the ever-evolving landscape of online presence, creating a website that is not only visually appealing but also accessible to all users is paramount. Web accessibility refers to designing and developing websites in a way that makes them usable by individuals with disabilities. Which refers to over 1.2 billion people worldwide. This inclusivity not only benefits those with disabilities but also plays a crucial role in enhancing your website's search engine optimization (SEO) and driving more traffic to your products & services. In this article, we'll explore the vital connection between web accessibility, SEO, and increased website traffic.

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Categories: Design
How to Unlock Web Accessibility and ADA Compliance: Legal Landscape and Trends

In today's digital age, web accessibility has become a crucial aspect of online presence. Ensuring that websites are accessible to individuals with disabilities is not only a moral responsibility but also a legal requirement. The Americans with Disabilities Act (ADA) has set the foundation for web accessibility regulations, and as technology advances, the importance of adhering to these regulations has become more significant than ever before.

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